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Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset
Stories That Sell introduces a proven process for leveraging your current successes into new sales. Learn Success-Story Marketing™ best practices from author Casey Hibbard, leading expert on creating and managing customer stories, with insight from organizations such as Sage Software, SAP, Toyota, Kronos, Amdocs, Make-A-Wish Foundation, and dozens of other businesses, independent consultants, and nonprofits. More Info»
Author: Casey Hibbard of Compelling Cases, Inc.
Buy Now $19.95, Printed Book (FREE shipping)
Buy Now $13.95, eBook (download)
Buy Now $26.95, Printed Book AND eBook
A “STORIES THAT SELL” TELECLASS Writing a Compelling Customer Story — Start to Finish
The teleclass takes you through the steps of how to construct a story that resonates with readers, and makes a compelling case for the company, products and services. More Info»
Instructor: Casey Hibbard of Compelling Cases, Inc.
Duration: Two 1-hour classes
Register Now $39, Class Only
Register Now $48, Class and eBook (download)
Register Now $55, Class and Printed Book
AUDIO COURSE 9 Insider Tips from 10 Years Crafting Customer Stories
How to Create Customer Stories that Earn Their Keep
Author Casey Hibbard shares her top tips from a decade of experience in creating customer success stories. More Info»
Instructor: Casey Hibbard of Compelling Cases, Inc.
Duration: 30 minutes
Cost: $18
Format: MP3
AUDIO COURSE The Case for Case Studies
Why You Need Them and How to Write Them
Michael Stelzner and special guests Steve Slaunwhite and Casey Hibbard explore how to create stellar case studies. More Info»
Host: Michael Stelzner, author of the book Writing White Papers
Special Guests: Steve Slaunwhite and Casey Hibbard (case study experts!)
Duration: 57:28
Cost: $29
You Get: Downloadable MP3 Audio Recording of the class and a 36-page Class Transcript
