Post Archive: October 2013

One Case Study Helps Land FIVE Major Customer Awards»

Never doubt the power of a single case study or the positive impact for the featured customer. Last year, United Airlines racked up five major awards – and countless resulting PR. . .

How Customer Case Studies Drive Traffic to Company Sites»

A glowing customer success story is a coveted piece of marketing collateral, but case studies are not always easy to create. If you manage case studies, or write them, you. . .