Jenni Adair

Customer Advocacy Leader and a Top 100 CMA Influencer and Strategist

Asha May

Global Customer Marketing and a Top 100 CMA Influencer and Strategist

Kristen Hodgson

Customer Advocacy + Marketing Leader

Share Customer Stories Across Your Site, Sales, and Social

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Casey Hibbard

From Interview to Impact: Capturing Customer Proof for Your Site, Sales, and Socials

 

Buyers trust buyers. Not brands.

That’s why customer stories and proof matter more than ever.

Credibility comes from real customers sharing real outcomes. But creating high-quality customer proof takes time, expertise, and a steady editorial hand to keep everything aligned and on message.

I help B2B and tech marketers turn real customer experiences into sales-ready proof — without the wrangling. Think: written stories, visual snapshots, sales slides, and supporting assets your sales team actually uses.

All done-for-you. On brand. Strategically aligned.

Are you responsible for writing, managing or using customer case studies in your marketing campaigns? Check out Stories That Sell, the first book on creating, managing and leveraging customer case studies.

Get occasional tips and insights into capturing and leveraging customer proof.