Post Archive:
How to Repackage Precious Case Study Content»
Picking up from my last post commenting on Hubspot’s “27 Marketing Lessons B2B Marketers Should Know,” here’s another tip from Hubspot that ties directly with customer case studies: “Content is precious. Repackage existing. . .
Can a Case Study Help You KEEP a Customer?»
Compelling customer case studies and success stories do many things… Close a sale Land PR Generate leads Upsell to existing customers Train new sales reps and employees Can we add. . .
