Post Archive: May 2012
How to Showcase Customer Stories – in Context – on Your Web Site»
Have you ever had a conversation with someone and said, “for example,” and proceeded to offer an anecdote to illustrate your point? That’s what a customer case study should be. . .
Why You Should Chart your Writing Like a Doctor»
A guest post by Daphne Gray-Grant Eighteen years ago, I spent much of my life feeding babies. Heck, in those days, I spent all of my life feeding babies. My. . .
Happy Customers Tell Their Stories – Live and In Person»
As you’ve heard here before, a customer’s story can be used for much more than just collateral or for website content. Live presentations are one of the hottest ways to showcase. . .
