Post Archive:
The First Book on Case Studies – Now Available!»
Ten years ago this month, my phone rang. On the other end was a client with a new project—a case study on one of the software company’s satisfied customers. Admittedly,. . .
Giving Away 10 Advance Copies of “Stories That Sell”»
I’ve got extra advance copies of my book. Maybe you can help! In just six weeks, in early January, the first book on customer case studies will be available: Stories. . .
