«Return to Blog List April Teleclass: Writing a Compelling Customer Story
Companies are increasingly adding case studies and success stories to their marketing mix. I’ve seen huge growth in awareness and use of them over the past decade.
This form of marketing is becoming a major opportunity for writers. But stories have to be written in a way that compels and sells the reader.
Join us for a 2-part teleclass, Writing a Compelling Customer Story – Start to Finish:
Tuesday, April 7 & Thursday, April 9
We take a hands-on approach to creating an actual customer success story that engages readers.
Whether you’re an experienced customer story writer or new to the craft, gain insight from case study veteran Casey Hibbard that will immediately improve the quality and impact of your stories.
You’ll also benefit from a LinkedIn group for all attendees.
Learn more or register.