«Return to Blog List Pointing You to Customer-Story Resources

Two resources this week to check out:

1. Free webinar – I’m the presenter on a free webinar tomorrow (Thursday, 1/22 at 4 EST) that covers some of the basics of customer stories: why they are powerful, ways to use them, tips for making them effective, and even a small business owner talking about how he uses case studies. Find more info and register here.

2. Guest blog post – Check out Jay Ehret’s The Marketing Spot for simple steps in my guest blog post, "Seven Steps to Capturing Your Customer Stories."